There are some basic elements that you should know if you are using guest blogging for your SEO strategy.
According to research, Google has not supported it in the past few years. But it is still very popular and useful and this path has certainly proven to be good.
Many times ‘guest blogging does not work anymore’ we have heard the sentences; still countless people are using this way and are very pleased with this way.
Researchers and institutions say that guest blogging is still a very useful and effective way. You’ve probably heard that organizations that already use Guest Posting for Link Building have been penalized or that no person should use this process for malicious purposes. But after you have done a little research on these issues, all your ideas will change.
In fact, in these accounts, you will notice that there is something different than Guest Blogging. Where did these rumors come from? and why are there many institutions that still believe this?
The reason for this is that people are not doing enough research and do not have enough knowledge about the subject. If you do a little research, you’ll come across the research conducted by the former Google employee Matt Cuts in 2014.
According to Matt’s descriptions, guest blogging was completely useful and even used by a lot of employees. But exactly three years later, Google made a new statement and said it was forbidden. After Matt’s explanation, hundreds of thousands of people began to use this path. After Google’s announcement, many people are frightened to use it, but there are still a lot of companies and people using it.
In short, the answer is yes. But be aware that you can be penalized if you go out of Google’s basic instructions because it can be abused like many other ways. As Google mentioned to users in 2017; Use this effective way, but do not use it for malicious purposes.
In short, the answer is yes.